IES University Prep

Your Digital is Your School Experience

Your community is more connected today and expects real-time information delivered directly to their device. The world of email and websites has been upstaged by messaging, social interactions and streaming content. The formation of these digital communities in and around school presents new challenges and opportunities. This shift to digital communities demands an appropriate school response to meet people on their chosen channel to deliver on-demand information relevant to them. You need a clear, concise social communications & digital marketing strategy that is a key part of the mission in order to truly transform towards digital.

Your Digital is Your School Experience

Build your own digital communication workflows inside your school. Class Intercom enables anyone to share their story, from teacher viewpoints, student voice to leadership articles, all in one easy to use, moderated platform. Great for you media classes too.

WEBSITE

Your website is your window into the school, your value perspective, your success and your culture. We can help make sure that viewers see a clear picture of your school’s unique value.

WEBSITE

Your website is your window into the school, your value perspective, your success and your culture. We can help make sure that viewers see a clear picture of your school’s unique value.

STUDENT / PARENT PORTAL

Although the website is your primary marketing and communication tool, a private space for your own community members allows for more focused messaging with dynamic content for greater access to meet their needs.

STUDENT / PARENT PORTAL

Although the website is your primary marketing and communication tool, a private space for your own community members allows for more focused messaging with dynamic content for greater access to meet their needs.

SOCIAL MEDIA & HASHTAG STRATEGY

Every school marketing and communications team needs to optimize social media in order to propagate their brand, success and school unique value which brings people to your website. We can help optimize this goal.

SOCIAL MEDIA & HASHTAG STRATEGY

Every school marketing and communications team needs to optimize social media in order to propagate their brand, success and school unique value which brings people to your website. We can help optimize this goal.

NEWSLETTER / BLOG

One key communication strategy for every school is timely collected information from school to your parent community. Newsletters and blogs are two simple strategies that can be essential tools.

NEWSLETTER / BLOG

One key communication strategy for every school is timely collected information from school to your parent community. Newsletters and blogs are two simple strategies that can be essential tools.

MESSAGING

Although most schools utilize email as the primary medium, are you optimizing your channels with use of the websites, portals, social media, video and even text messaging to engage readers in your content?

MESSAGING

Although most schools utilize email as the primary medium, are you optimizing your channels with use of the websites, portals, social media, video and even text messaging to engage readers in your content?

SEO

How do you fare in organic searches? Are you getting to the people that you want to attract? Take a moment to look at some SEO basics to ensure that your prospective families and teachers can find your school.

SEO

How do you fare in organic searches? Are you getting to the people that you want to attract? Take a moment to look at some SEO basics to ensure that your prospective families and teachers can find your school.

PAID MEDIA

Paid media is becoming a standard, even for schools and utilized with greater frequency and presence to augment all other forms of advertising and marketing of your brand. Are you optimizing the value?

PAID MEDIA

Paid media is becoming a standard, even for schools and utilized with greater frequency and presence to augment all other forms of advertising and marketing of your brand. Are you optimizing the value?

ANALYTICS

As in any institution, every school needs to ensure that their efforts are getting results for their investment in tools and process, and thus key metrics are necessary for your digital marketing strategy.

ANALYTICS

As in any institution, every school needs to ensure that their efforts are getting results for their investment in tools and process, and thus key metrics are necessary for your digital marketing strategy.

BRANDING

Your school name is your brand. Word of mouth is still a primary medium to distribute your brand but with relevance of messaging over multiple channels, schools need to ensure branding increase awareness.

BRANDING

Your school name is your brand. Word of mouth is still a primary medium to distribute your brand but with relevance of messaging over multiple channels, schools need to ensure branding increase awareness.

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